Essential Ingredients for a Winning Home Computer Mending Business Enterprise

October 21, 2008 | Leave a Comment

1.Know your market place – home users (duh!), but seriously. Who are they? What do they do? The corporate employees will have their own remote support so you’ll be directing the up-and-coming types (like you) and recreational computer users.

2.Know what to expect from them – what problems will they typically run into? What should you get up to speed on and so you can diagnose and mend their problems quickly and efficiently? More often than not it will be spyware associated – expect to suss out a lot of that.

3.Know your rival – Who is doing the same, how are they doing it, how much do they bill, what services do they provide and how do they advertise? Do they have particular promotional materials or bundles?

4.Professionalism is everything – you need professional looking work orders, invoices, internet site, business cards and circulars that make customers take you seriously.

5.Have a powerful trade name – Now it’s time for the logo! Have a uniform brandmark that names you, sticks in people’s heads and separates from the competitor.

6.Get associated – who can help you build up and evolve your computer repair commercial enterprise? Where are the better suppliers, can you outsource and project manage the functions you don’t provide yourself? Can you speedily refer people to non competing complimentary businesses to fulfill their needs and charge referral or finders fees?

7.Plan for growth – do this from the start. A business plan is a must and you need to be trained to deal with having to get help when there’s too much work and budgeting to handle low periods of time. Drawing a growth and investment scheme is what will take your business to the next plane and see you never have to take orders from anyone else ever again.

Home users and small businesses are in desperate need of friendly and sure-footed computer pros to see to their IT requirements. To really get the most out of all the potential business you need to put on your entrepreneur cap and think in terms of opportunity – at every opportunity.

When you’re in someone’s household or business office attending to their computer bothers you’re more than just a fix it person. They’re going to enquire of you for advice on their IT strategy and will look to you to have resolutions. Even if they don’t ask, you are assured to discover catastrophes ready and waiting to happen and possible improvements – so think like a advisor and don’t be afraid to prepare recommendations.

The success of your endeavour will hinge largely on people’s perception of you and how you guide your operation. Word of mouth advertising and testimonial is your bread and butter. Go out of your way to overdeliver and fulfill their wants (including the ones they don’t know about) with a well thought out professional service.

To do that you need a programme and a roadmap – commit the time early to establish a solidly set up home computer repair business and you’ll never have to work for anyone else again.

Peter Webber specialises in assisting IT entrepreneurs plan and build their home computer mending business through his internet site which covers some facets of working in the IT industry. He is himself a independent IT contractor and consultant.